AI and Digital Marketing: How Artificial Intelligence is Transforming the Industry
Digital marketing is constantly evolving, and one of the biggest drivers of this change is artificial intelligence (AI). Businesses are now turning to AI to gain new insights, automate repetitive tasks, and optimize their campaigns for better results. Here’s a look at some of the ways AI is impacting digital marketing. Personalization AI-powered algorithms allow […]
Tips on Building a Better Social Media Presence
If you’re a brand today, there’s a 90% chance you’re on a social media platform. But how many brands have an active, thriving social media presence? And how many of them are just sort of there? Reality check: you can’t expect much from social media when you post random links, mention a few […]
If you’re a brand today, there’s a 90% chance you’re on a social media platform. But how many brands have an active, thriving social media presence?
And how many of them are just sort of there? Reality check: you can’t expect much from social media when you post random links, mention a few friends, family, clients, and call it a day. You need some structure. You need a social media strategy. After all, you don’t reach the levels of Jalango on Instagram totally […]
MOOD JOURNALING AS AN EFFECTIVE SELF-THERAPY TOOL
Dear journal, today I…” — this probably doesn’t sound like you and it shouldn’t. Describing how your day went is only one way of journaling among many other approaches. So if you are looking for a tool to understand your feelings and give your emotions an outlet, mood journaling is worth a try. BENEFITS OF […]
HOW TO BECOME A DIGITAL MARKETING SPECIALIST.
Digital marketing is a field that involves helping promote businesses and services in the online and virtual space. Becoming a digital marketing specialist means stepping into this niche in the marketing space to create digital media marketing campaigns, strategies and content. With so many people playing, investing, working, and shopping online, it’s no […]
IMPORTANCE OF MENTAL HEALTH IN THE WORKPLACE
IMPORTANCE OF MENTAL HEALTH IN THE WORKPLACE Mental health includes our emotional, psychological, and social well-being. It affects how we think, feel, and act. It also helps determine how we handle stress, relate to others, and make choices. Mental health is important at every stage of life, from childhood and adolescence through adulthood. The […]
My life as a creative photographer
Hello there, my name is Shalom Uri, I am an “under 30” Professional drone operator, photographer, and head of productions Brandkings Kenya ltd, here in Nairobi, Kenya. I’m passionate about visual art, creating memories, entrepreneurship, tech, and travel My Journey I joined Brandkings Kenya Ltd, a digital marketing agency aiming to help brands […]
A DAY IN THE LIFE OF A DIGITAL MARKETER
Ever wondered what happens in the day of a digital marketer? Wonder no more. Join me (Mitchel Openda – Digital Marketing Executive at Brandkings Kenya ) as I take you through a typical day of a digital marketer. My day starts at 8 am and the first hour of work is spent on […]
THINGS TO CONSIDER WHILE CHOOSING A WEBSITE HOST
A web hosting service is a type of internet hosting service that hosts websites for clients, i.e. it offers the facilities required for them to create and maintain a site and makes it accessible on theWorld Wide Web. Companies providing web hosting services are sometimes called web hosts. TYPES OF HOSTING Here are a […]
HOW TO CHOOSE A PROFESSIONAL PHOTOGRAPHER.
Do your research. Ask your friends and family for recommendations, scour websites, and find reviews. The more photographers you compare, the better chance you’ll have of finding a good one. We all know someone who “takes photos”, but taking great pictures on vacation and understanding how to set up a great shot, engage […]